Milma Launches Premium Dark Chocolate and Butter Biscuits to Cater to Market Demands

The Kerala Cooperative Milk Marketing Federation (KCMMF), commonly known as Milma, has introduced its first premium dark chocolate and butter biscuits, aligning with the current market demands. With this launch, Milma becomes the second dairy cooperative in India, following Amul, to offer dark chocolate to consumers. The new products include three variants of premium dark chocolate and a milk chocolate variant under the DELIZA brand. Additionally, two variants of Milma Chocofull and Osmania Butter Biscuits and Butter Drops have been introduced.

Milma Chairman K S Mani expressed that these new additions are part of the ‘Repositioning Milma 2023’ initiative and will help expand the market for Milma’s range of products. The focus is on introducing healthy and nutritious variants to cater to the health-conscious generation and the elderly. The dark chocolates offered by Milma contain over 50% cocoa, providing various health benefits, such as mood enhancement, improved immune system, and reduced risk of heart disease.

The premium dark chocolate variants include plain dark chocolate, as well as combinations of orange and almonds, and raisins and almonds. The chocolates are available in 35g and 70g sizes. The 35g and 70g DELIZA milk chocolate and DELIZA plain dark chocolate are priced at Rs 35 and Rs 70, respectively. The DELIZA dark chocolate variants with orange and almonds, and raisins and almonds are priced at Rs 40 and Rs 80 for 35g and 70g, respectively.

Milma has also introduced Chocofull, a healthy snack bar available in granola and fruits, as well as granola and nuts combinations. Chocofull is priced at Rs 10 for 12g and Rs 20 for 30g. Additionally, Milma has launched Osmania Butter Biscuits and Osmania Butter Drops made with Milma butter. The 200g Osmania Butter Biscuit costs Rs 80, while the 150g Butter Drops are priced at Rs 70. These new offerings are in line with Milma’s strategy to diversify its product range and cater to evolving consumer preferences.

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