Facebook Inks With Coursera To Launch Social Media Marketing Professional Certificate

Social media giant Facebook has inked with online learning platform Coursera to help learners of all backgrounds enter the growing field of social media marketing.

People using social media, companies are making significant investments in social media marketing. By the end of 2020, advertising spend on social networks is expected to reach about 43 billion dollars.

Social media marketing roles also pay well with international median salaries starting at 70,000 dollars (about Rs 50 lakh) per year.

The certificate is designed for learners with no previous experience to become ready for social media marketing jobs within a few months, said Jeff Maggioncalda, Coursera Chief Executive Officer .

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“We look forward to working with Facebook to launch more certificates in the future and bring job-relevant learning to aspiring marketers everywhere,” Jeff said.