Kochi: Pineapple prices in Kerala have experienced a notable decline, with a reduction of ₹14 per kilogram over the past two weeks. Prices that stood at ₹48 per kilogram on November 10 fell to ₹34 by Thursday. Similarly, raw pineapples saw a drop from ₹41 to ₹27, while special-grade pineapples declined from ₹48 to ₹29.
Despite this dip, the Pineapple Growers Association has reassured that the decline is within expected seasonal fluctuations, ruling out any major crisis. Farmers remain optimistic due to robust market demand and favourable agricultural conditions.
During the months of November, December, and January, an increase in production often leads to a temporary price reduction. However, compared to previous years, this year’s decline has been relatively moderate. Moreover, unlike past instances where price drops led to significant losses, farmers this year have managed to mitigate impacts due to sustained sales.
In Vazhakkulam, Kerala’s primary pineapple trading hub, the fruits are being sold promptly without prolonged delays. With a daily production of 1,500–2,000 tonnes, small loads are being sent to processing units and various markets. Additionally, the ongoing Sabarimala pilgrimage season has boosted sales, as pilgrims from other states purchase pineapples in bulk.
The availability of other seasonal fruits, such as oranges, has played a role in lowering pineapple prices. Moreover, high onion prices have disrupted transport dynamics. Trucks that traditionally carry both onions and pineapples have faced delays, reducing shipments to northern India and further influencing the price drop.
While farmers benefit from minimal crop care costs owing to favourable weather, they remain cautious of potential disruptions from heavy rains. Despite current challenges, strong demand and efficient sales processes ensure that pineapple farming in Kerala remains resilient.
