In a groundbreaking move, Stellantis-owned DS Automobiles has pioneered the integration of ChatGPT, the world’s most popular AI chatbot, into their vehicles. This development marks a significant milestone in the realm of artificial intelligence, allowing users to access accurate and instant answers within their cars. Similar to popular voice assistants like Alexa or Siri, ChatGPT seamlessly operates within DS Automobiles’ vehicles. The integration will begin with a six-month pilot phase, offering this feature to the first 20,000 registered users of DS 3, DS 4, DS 7, and DS 9 cars equipped with the active DS IRIS system. To engage with ChatGPT, users simply need to say “OK IRIS” by pressing a designated button on the steering wheel.
DS Automobiles is offering this innovative integration at no additional cost for the initial 20,000 users, provided they purchase cars from the DS 3, DS 4, DS 7, and DS 9 range between October 19 and February 29. To activate the system, users can reach out to the DS Services Store. Initially, this integration will be available exclusively in European regions, including France, Germany, the United Kingdom, Spain, and Italy, supporting the national languages of these countries.
ChatGPT, launched in November of the previous year, has quickly become a widely used AI chatbot, accessible on both mobile apps and web platforms. DS Automobiles’ pioneering integration of ChatGPT into their vehicles signifies a significant leap forward in AI technology, offering users a sophisticated and intuitive experience while driving.